DEG’s Current Objectives
- Provide a bridge from content providers and device makers to help evolve distribution of content through education and marketing
- Support marketing efforts for the home entertainment category, including ownership of physical and digital content – specifically Blu-ray Disc, Digital/Digital HD and UltraViolet
- Explore opportunities with Ultra HD 4K
- Follow progress of next-generation Blu-ray Disc
- Continue work on creation and implementation of standards in the digital supply chain
- Expand education practices for members on emerging trends to encourage a greater understanding of in-market products
To find out the latest statistics on consumer spending for the home entertainment category, go to our industry data and resources.
To connect with other DEG members and their companies, join the conversation in the DEG Directory.
To learn more about the many choices for delivery of entertainment, explore the distribution methods we support here.
To get more involved in the projects of the DEG’s working Committees, explore their many initiatives in the Committees.
DEG advocates and promotes entertainment platforms, products and distribution channels, which support movies, television, music, consumer electronics and IT, industries.
On June 28, 1997, when the public was introduced to the idea of owning DVDs, the DVD Video Group was formed to promote DVDs. The group’s name has changed a few times, and so have home entertainment formats — from DVD to Blu-ray Disc, electronic delivery and 3D.
In early 2000 the DVD Video Group re-chartered as the DVD Entertainment Group, a move intended to encompass DVD-Audio and DVD-ROM. The DVD Entertainment Group at that point had helped usher in more than 125 DVD player models from 50 different consumer electronics brands.
By 2001 the DVD Entertainment Group had helped DVD out of the early adopter phase and into the mass market. DVD backers had nearly reached their goals of instilling confidence in the industry about the staying power of DVD, publicizing the format and pulling stragglers into the fold.
When the DVD Entertainment Group first formed, barely more than half of the industry had gotten behind DVD. By the start of the 21st century, every major studio and consumer electronics company was on board. In 1998, brick-and-mortar retailers carried DVD titles at a ratio of 20 VHS cassettes for every one DVD. By 2001 that was down to 7-to-1.
Before the formation of the DVD Entertainment Group, consumer awareness of DVD was less than 20 percent. By 2001 it was 90 percent. By 2001 DVD was outpacing CD player sales 3-to-1 and VCR sales 7-to-1. Retailers sold more than 15 million DVD players during the format’s first four years, making it the fastest-growing consumer electronics product of all time.
On Aug. 1, 2003, the DVD Entertainment Group saw change coming. Recognizing the industry’s future would involve a broad array of digital delivery systems, the group changed its name to DEG: The Digital Entertainment Group.
DEG Board of Directors (Fiscal Year 2014-15)
DEG Board of Directors (Fiscal Year 2014-15)
Officers of the Board
Warner Bros. Worldwide Home Entertainment Distribution
Twentieth Century Fox Home Entertainment
Chief Financial Officer
Executive Vice President & General Manager
HBO Home Entertainment
BOARD OF DIRECTORS
Anchor Bay Entertainment
General Manager of Intel Digital Media Services
President & General Manager, Sales & Distribution, Home Entertainment
Director New Product Development
LG Electronics USA
General Manager, Business Development, Media & Entertainment Group
Vice President Adventure, Entertainment & Imaging
Vice President, Home Entertainment Product Marketing
President & Chief Operating Officer
Executive Vice President US Sales & Distribution
Sony Music Entertainment
Man Jit Singh
Sony Pictures Home Entertainment
Vice President Marketing, Digital Products Division
Toshiba America Information Systems
Vice President Technology & Production Global Digital Business
Universal Music Group
President, Universal Pictures Worldwide Home Entertainment
Universal Studios Home Entertainment
Executive Vice President, Pay TV & Digital Sales
Walt Disney Studios
In addition to the DEG U.S. association, the group has two sister organizations, the DEG Europe and DEG Japan, who each help maintain open communication and consistent worldwide messaging.
DEG: The Digital Entertainment Group Europe is a non-profit, independent body that represents the interests of stakeholders across the home entertainment industry. Platform-independent, the DEG Europe promotes awareness and adoption of Blu-ray Disc, DVD and digital delivery. The DEG Europe offers a forum for member companies to engage in discussions concerning various issues and opportunities which relate to new digital technologies that may emerge in the future. The group also shares sales figures, industry trends and collateral materials that can be used to educate users about enhancing the entertainment experience at home and on the go.
DEG: The Digital Entertainment Group Japan, is a Tokyo-based nonprofit corporation that is comprised of Japan-based video hardware manufacturers and video software companies. DEG Japan was founded in June 2008, with the aim of further accelerating the growth of both the content and hardware digital entertainment businesses in Japan.