Netflix Licensed Content Generates 80% of U.S. Viewing, Study Finds [Variety]

Breaking Bad is one of the top licensed shows on Netflix.

Netflix Licensed Content Generates 80% of U.S. Viewing, Study Finds [Variety]

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By Todd Spangler

April 12, 2018 | Netflix is spending a pretty penny on original entertainment — but while that stuff grabs most of the headlines, it’s actually licensed titles like TV show reruns that still form the core of the company’s streaming business.

That’s according to a data analysis from 7Park Data, which found that 80% of Netflix U.S. viewing is from licensed content with 20% from original shows like “House of Cards” or “Stranger Things.”

Read more on Variety.

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Is Netflix the new straight-to-video? [The Economist]


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